February is Black History Month, so we’re shining a light on some of the best black-owned brands in the hair and beauty space.

With brands focused on everything from curls and texture to luxury fragrances and hygiene products, black-owned hair and beauty companies have boomed over the past two decades.

To celebrate Black History Month this year, we gathered up more than twenty black-owned haircare and beauty brands for you to shop and support.

35+ Black-Owned Beauty & Haircare Brands to Celebrate Black History Month

1. Soultanicals

Soultanicals is a a “toxin-free, Vegan Hair/Body Care company” created by Ayo Ogun — a mother of six. 

Offering everything from invigorating cleansers to revitalizing conditioners, Soultanicals focuses on the challenges of multi-texture hair. 

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2. Luster’s Pink

With over sixty years as a leader in the natural hair community, Luster Products have long been a go-to for hair oil and moisturizer or styling cream.

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3. Pat McGrath Labs

Pat McGrath is one of the world’s most influential makeup artists, transforming beauty and fashion on a global scale.

While working beauty events and makeup shows for decades, she also created her very own line of high-performance cosmetics: Pat McGrath Labs.

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4. Ami Colé

The Ami Colé product line has been around since 2018, but it’s their recent endeavor that has folks talking.

Beginning as a company known mainly for skin tints, highlighters, and lip oil, they now have a fresh, expansive line of products formulated specifically for melanin-rich skin.

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5. Melanin Haircare

Whitney White, founder of Melanin Haircare, has been at the forefront of the natural-hair movement for years now.

With YouTube tutorials focused on styling and caring for natural hair, she garnered quite the following.

But it wasn’t until 2018 when she started her own line of products that really got people talking.

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6. Bread Beauty Supply

Bread Beauty Supply wants you to rethink the essentials.

They’re building products to reimagine how you handle the basics, like “curls, fuzz, frizzy bits, bangs, braids, bantu, other bits.”

Their products are “easy to use, suitable for all hair types, and buildable for your preferred routine.”

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7. Diva by Cindy

With a mission to promote natural hair growth, you can be sure Diva by Cindy only uses products “enriched with healing  ingredients such as Panthenol (B Vitamins), aloe, rosemary, horsetail, nettles, peppermint, menthol and camphor,” which promotes hair growth.

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8. Kurlee Belle

Kurlee Belle is the brainchild of Founder and CEO Terrinique Pennerman.

Made from natural ingredients like banana, hibiscus, coconut, and avocado, Terrinique made products inspired by the Bahamian hair care recipes she grew up with.

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9. KNC Beauty

Instagram’s #1 all-natural collagen-infused lip mask, KNC Beauty is spearheaded by owner Kristen Noel Crawley (KNC 😉).

Stocking the shelves of some of the biggest beauty stores out there, KNC is there to help keep your lips and skin soft and plump.

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10. Pound Cake Cosmetics

After more than four years of product testing and development, Pound Cake founders Camille Bell and Johnny Velazquez finally found a way to solve the problem of colors looking different on different skintones.

Their philosophy?

“…everyone deserves a lipstick specifically tailored for their unique skin and lip tone.”

So head over to Pound Cake’s website, take their quiz, and find the shades to fit you!

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11. Glow by Daye

Glow by Daye founder Ranay Daye had to admit to herself: “all the necessary things for optimal hair health is daunting for me on MOST days” — leading her to start Glow by Daye.

With Glow by Daye, Ranay focused on the “simplest hacks in hair health….protection and conditioning.”

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12. Kreyól Essence

With eco-friendly formulations, Kreyól Essence offers natural hair, skin, and body products from Haiti to the world.

With a promise that every purchase will have a “​​ a positive and global impact,” founder Yve-Car Momperousse works to create products that bring back moisture to natural hair.

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Additional Black-Owned Beauty & Haircare Brands